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CAPABILITIES // Consumer Experience
Our expertise extends across all organizational efforts.
If your organization would like assistance in any of the areas listed below, we are ready to help.
The toolbox is tailored to your needs.
Brand & competitive tracking
Competitive intelligence
Perception & awareness
Contextual & secondary research
Website usability
Data distillation
Customer journey mapping
Segmentation & evaluation
Consumer loyalty
Shopping & switching
Advertising effectiveness
Concept, creative, copy and message testing
Product development
Testing & innovation
A few brands we've helped:
The Simply Strategy team acted as an extension of my team. They understood my business, my consumers, and my strategy. They uncovered insights, and identified measurable actions we could take to improve business results, while better bringing to life our purpose. Their contributions and partnership have made us better.
C. DAVID MINIFIE
CHIEF EXPERIENCE OFFICER (RET.)
CENTENE CORPORATION
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